sm commentary

When I took the SM, the school library leaflet, I noticed that the colours reflected the school 'house style' , and use blue and gold. I wanted to this in my own leaflet to ensure that it would be appropriate for its target audience, which i have identified as sixth formers. Using the school colours would make it seem an integral part of the school literature, as would the use of photos of members of staff such as Mrs Paddock.

               Photos and images are naturally more appealing to a reader, and since the purpose of the text is to inform, a photo would give an instant , visual idea of some of the options available in the library. Therefore the images i chose were 3 students smiling and laughing because it relates to one of the learning resources that can be used in the library. There is a pragmatic implication contained within the picture, which shows that studying in the sixth form can still be enjoyable.
                     Whilst reading the SM I noticed that it was written using informal register(standard english) This is appropriate for a leaflet aimed at year 7, but as my leaflet is aimed at sixth formers i realised that i would have to use more formal language, to keep the audience and engaged, but without making it overly formal and detailed, because many people become disinterested if they have to read for long periods of time. As a result of this i decided to use bullet points for some of the most important/informative sections of the leaflet. I realised that this would be the best way to get information across using as few words as possible. Despite this I had to include enough information, as A level and BTEC students would need a broader variety of resources and more information about the facilities and resources available in the library, as some are only relevant to them and exclude the rest of the years of the school.    
      The discourse structure of the SM made the text more accessable and easy to read. Obviously it is more essential that words are spaced out for younger students, but the layout of the SM helped me to design my leaflet.  I used columns in a newspaper type layout. The formality of the layout and graphology of my leaflet was directly comparable with the formality of my word choices in my leaflet, as opposed to the informality of the SM leaflet.